Featured speaker
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You're good but could you be Great?
The =mc Strategy Thought Leadership Seminar
The future is uncertain: how do you set direction, engage staff and volunteers, and stay flexible?
Join Bernard Ross, Director of =mc, and senior colleagues at a challenging and engaging half-day seminar to explore the latest thinking in strategy and how it affects results in not-for-profit organisations.
Bernard will lead a plenary session and a workshop at the seminar – sharing his recent experience of creating strategy with a number of UK and international organisations – from Amnesty International to the Red Cross. To find about how the Good to Great framework can apply to a specific setting such as fundraising click here.
*Dates for 2012 coming soon!*
In the face of rapid change, strategy is difficult. Conventional models assume you can predict your environment and know what your competitors, supporters, donors and partners are going to do. The reality is that you often can't be as certain as that.
You need a flexible, nimble strategy to enable you to constantly adapt for success – and you need to inspire people to make the journey with you.
Join us and other thought leaders on this intensive half-day seminar to explore the models, approaches and proven methods that can help shape, drive, inspire and direct strategic destiny.
Benefits:
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discover the frameworks, tools and concepts you need to lead a successful strategic overhaul
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learn how models for "doing business" in the not-for-profit sector are changing to deliver higher results
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find out how you can engage and align trustees, staff, beneficiaries and supporters with new direction
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access new thinking in competitive tactics that distinguish your organisation from a crowded market
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discover how organisations are using the Good to Great model to build new ways of working
Featured case studies:
During the session we'll share ideas and examples from a range of organisations across the sector.
- World Society for the Protection of Animals (WSPA) – using the balanced scorecard and strategy maps to re-imagine results
- Public Television USA – using scenario planning to develop new ways of thinking about the future structure and business models
- Bield Housing – re-shaping the strategic priorities and structure to meet emerging demographic and social needs
- Greenpeace International – using innovation as a way to discover new strategies and change cultures
Sessions
In addition to keynote sessions from Bernard Ross and John Trampleasure, there will be three interactive workshop sessions to choose from:
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Creating strategy maps and balanced scorecards to measure and track results in challenging times
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How to put the Good to Great framework into practice as a basis for growth and change
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How to use portfolio models to re-engineer the way you think about organisational futures
To make sure you gain maximum benefit from the interactive workshop structure, bring a colleague and take advantage of our discount – two people for £200+VAT



