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Global Fundraising Research Programme

How will the current economic crisis affect your organisation over the next year?

And beyond that, what might fundraising look like in 2020?

As fundraisers, we all need plans for the future. We're currently conducting two major fundraising research projects that will help you answer these questions, and plan effectively for the future of fundraising:

Global Fundraising Confidence Survey: this project involves a worldwide online survey to 100 top international experts asking them how they have responded to the economic crisis and what areas have been most impacted. Its purpose is to guide short-term thinking and action

Global Fundraising Scenarios Project: this project involves a number of small groups of regional experts meeting in a range of worldwide locations to identify what the donors and fundraising techniques of the future will look like in 2020. Its purpose is to guide long term thinking and planning

The surveys are running between June and August 2009 with the results to be unveiled at =mc's Global Fundraising Futures Seminar in London on 10th September 2009, where copies will be distributed free to all participants.

If you are interested in the Global Fundraising Confidence Report, please contact us on +44 (0) 20 7978 1516

The project is being overseen by Bernard Ross, Director of =mc. The research work is being carried out and interpreted by David Segal, =mc's Knowledge Management Specialist who completed the first Global Fundraising Confidence Survey in October 2008.

=mc Global Fundraising Confidence Survey

How is the global economic crisis affecting fundraising?

This survey is being run for the second year following its launch in 2008 at the International Fundraising Congress in Holland.

Between June and September 2009 over 100 leading fundraisers will be surveyed on-line to establish what their views are on the impact of the recession.

Their views will help identify best practice in terms of what areas of fundraising are being affected and the action fundraisers are taking now to improve results.

The experts involved – many of whom took part in the previous survey – have regional or international status and are drawn from social welfare, health, philanthropy, culture education, consultancy, international development, childcare and human rights.

The project is designed to help fundraisers look a best practice in the context of the recession. They will address how different regions and nations, types of cause, and types of donor will be affected by the global recession. They will also answer questions about their own strategic response to the economic crisis, and how they believe fundraisers must act to minimise its effect.

=mc Global Fundraising Scenarios Project

What might fundraising look like in 2020?

This project is designed to identify possible ways forward for fundraisers in the next 5-10 years.

This project will use scenario planning, which has grown in popularity in recent times – partly in response to the unstable nature of the world economy. In scenario planning, a number of alternative possibilities are developed. Each of these is given a risk and sensitivity analysis, and then the results are used to inform flexible strategicl planning.

We are inviting fundraising experts to a number of dinners/receptions/workshops around the world between May and August 2009. These experts have regional or international status and are drawn from social welfare, health, philanthropy, education, consultancy, international development, childcare and human rights.

At each of these workshops the assembled experts will be asked to create and refine a number of options and outline scenarios. They will specifically be looking at how donors, markets and technologies might change by 2020. The results will be placed on a secure wiki to allow the experts to continue to discuss the topics online. The resulting data from the various workshops will be analysed by the =mc team and then published.

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Transforming the performance of ethically-driven organisations worldwide

Global Fundraising Research Programme

How will the current economic crisis affect your organisation over the next year?

And beyond that, what might fundraising look like in 2020?

=mc Global Fundraising Confidence Survey

How is the global economic crisis affecting fundraising?

=mc Global Fundraising Scenarios Project

What might fundraising look like in 2020?

Amnesty International needed a new strategic framework to cope with the different human rights situation globally. We created a tailored strategy map.

Age UK, the major UK charity was the product of a merger. They needed a new approach to income generation and we helped them to shape their new programme.

In need of a country strategy, the Alliance turned to us after they set up a new regional office in Uganda.

The UK government needed some inspiration for new politics, they turned to =mc learning and development for innovation training for senior civil servants.

Increasing global fundraising capacity. We were excited to help the British Council staff in Russia secure a 1 million Euro sponsorship deal!

For Concern, =mc learning & development team provided a global leadership programme for managers and country directors – linked to a multicultural competence framework.

Turning a local authority department into an independent organisation means major change! We supported DGHP to create new ways of working.

Greenpeace International needed advice on innovation to help engage younger people in the environmental agenda – we designed a systematic programme to help with this.

Mind wanted to be more aligned across departments to create a joined-up organisation. =mc consultancy helped them to create a new culture. Our clients We're proud of the clients we work with. Click on the logos below for more information.

The National Trust for Scotland needed a system to prioritise their projects. =mc introduced a special version of the strategy map.

NMSI, the UK’s largest museum cluster (including the Science Museum), asked us to assess their potential for increasing their unrestricted income.

Find out how we helped them to embed innovation as part of NSPCC’s organisational culture through driving forward innovation and knowledge management.

We’re ecstatic to have been awarded a National Training Award in 2008 with Plan International for their blended management learning programme for INGO staff.

=mc’s fundraising team were asked by this international federation – the largest INGO in the world – to help them develop their global fundraising strategy across 198 nations.

Growing a culture of innovation. We designed an innovation framework to help the RNIB achieve culture change and boost income.

We helped Sightsavers develop a new global strategic direction that achieved record levels of engagement across the organisation.

UNICEF UK asked us to help them develop a powerful case for support – follow the story of Our 5 Promises to Children.