In an increasingly ‘me too' fundraising environment, constant innovation is the only sustainable competitive advantage. But how do you make innovation a systematic process rather than simply a hopeful wish for inspiration?
=mc is the leading consultancy promoting innovation among fundraising charities in the UK and internationally. Our work includes:
- advising on the global innovation programme for UNICEF
- developing the Red Cross UK Blue Sky Strategy
- delivering innovation training for front-line fundraisers at Help the Aged
How we can help with fundraising innovation
We help in a variety of ways:
Innovation audits and benchmarking
=mc has developed a unique online innovation audit-based on Harvard research that can be completed by staff and managers. It maps out the six stages of your innovation value chain – from having ideas to securing donations from supporters.
This powerful analysis allows you to:
- assess where your organisation is strong and weak in innovation terms
- establish how to improve the way you generate and develop ideas
- identify the roles that you can play as a leader or manager in developing an innovative culture
Developing Creativity and Innovation capacity
We help you by:
- offering training in creativity and innovation techniques – for managers or frontliners
- developing knowledge management techniques to improve idea and information sharing
- setting up innovation metrics and assessment techniques
- establishing the investment needed and possible return
- identifying fundraising innovation processes – Dragon's Den or Open Source?
Our customers
Our innovation customers cover national and international organisations including: RNIB, UNICEF International, Greenpeace International, Help the Aged, Oxfam GB, NSPCC and CRUK.
Downloads
Click here to download more information about fundraising innovation and the value-chain process
Click here to search for more downloads related to fundraising.
Contact
For more information contact:
Bernard Ross, Director
+44 (0) 20 7978 1516
